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A manifesto of business practices for those who sell ideas and advice, The Win Without Pitching Manifesto lays out twelve steps in the form of proclamations that owners of creative businesses can take to distance themselves from their competition, regain the high ground in their client relationships and learn to win business without first parting with their thinking or writing lengthy proposals. The twelve proclamations were written to inspire owners of independent creative businesses (e.g.: design firms & advertising agencies) to rethink how their services are bought and sold. Anyone who sells ideas or advice will find relevance in their teachings. Review: Top tier - Great read, valuable information, highly recommend Review: So much valuable content! - Win without Pitching Manifesto is full of concise meaningful advice on how you can stand out and run a successful creative business by removing the need for a pitch. If you do any sort of creative work that puts you in contact with clients, I highly recommend investing your time in reading this book. This is one book that I wish I had read years ago.
| Best Sellers Rank | 119,335 in Books ( See Top 100 in Books ) 1,061 in Business, Finance & Law |
| Customer Reviews | 4.7 out of 5 stars 2,232 Reviews |
B**T
Top tier
Great read, valuable information, highly recommend
****
So much valuable content!
Win without Pitching Manifesto is full of concise meaningful advice on how you can stand out and run a successful creative business by removing the need for a pitch. If you do any sort of creative work that puts you in contact with clients, I highly recommend investing your time in reading this book. This is one book that I wish I had read years ago.
P**N
Inspiration for all who have to sell
The concepts are clear and novel, the explanations succinct and rational. The book is very much to the point with no padding.
D**E
Great book. Hard read
Though the book is small, it sounds like a person reading offf a list of dos and don’t. However the information is invaluable.
D**F
A simple must have for any serious creative.
Well written, concise, straight-talking. Blair Enns empowers the creative in an almost mind-controlling fashion, providing both encouragement and insights, and reminding us why we do, what we do. For those of us who truly value our craft, this demands to be read.
A**O
A must-read for creative professionals
If you are a creative professional freelancer and you feel dissatisfied with your working life, you must read this book. It is a brilliantly-written call-to-action with clear practical guidance on how to get better work, make more money, and gain self-respect. I wish I had read it fifteen years ago. I'm starting to follow its manifesto today.
J**P
Genius
This book should be read by every creative who sells their work and every creative agency leader. Blair is shaking the agency world up and bringing us into the 21st century. If you want to be paid more and have less competition then take head of the principles explained in this book. Fantastic book and easy to read.
A**R
A must read
I came across this book following a recommendation. This has without a doubt been one of the most insightful, provocative and inspirational books I have ever read. Most businesses strive to achieve the goal of winning business without pitching - Blair provides a fantastic strategy and the way forward to achieve just that with this must-read book.
J**.
Muy bueno
Muy bueno, me gusto mucho ese libro
H**H
A Must-Read
This book has changed the lives of the entrepreneurs I know and I was so excited to begin reading it. It definitely lived up to its great reviews and I found it very helpful - both on a personal and business level.
C**X
Sublime, distilled wisdom
I don’t know whether this book was targeted at people like me, but it felt like it was written on my behalf. Every page page is full of concise sutras that impart wisdom on the art of building a successful creative business (or perhaps a creative successful business) and there is not a single page wasted. My copy is covered in highlights. You do not have to be in the “creative” industry to benefit from this book (I work in IT, it is just as relevant). I am indebted to the author for sharing their knowledge.
E**N
Be empowered and inspired to be better
This book has helped me tremendously, it’s change the way I look at, talk to and deal with any clients. Selling yourself, your work and your abilities is not taught in college. It seems almost taboo to talk about, at least where I’m attending. While watching a video on YouTube trying to figure out what I did wrong with dealing with a client I came across Chris Do of The Futur. He went over exactly what he read and learned most with this book. I realized that it wasn’t so much what I did wrong, but how I needed to sell, appreciate and position myself and not just be a designer, but rather be a problem solver. Without giving it another second thought I purchased this book immediately. Once I started reading couldn’t stop, I was so engaged on what he was saying. Blair Enns style is so easy to read and he doesn’t pull any punches. Right away on first page and I can’t stress this enough, but it went word for word what I was dealing with and had gone through with some clients. The more I read it was like Blair Enns knew my thoughts, questions and put it all down with ways to go about it differently. I’ve read this book a few times now I’ll keep reading it because there’s always something new that I take away from it. There’s never a moment where it’s not in my bag, I’m constantly bringing this up in different conversations with all of my professors and fellow classmates. I also tell them to watch the Money Talk series Chris Do has on the Futur YouTube channel because he lead and suggested this book to me plus he goes over a lot of other good stuff. I’ve read a good amount of other kinds of graphic design books and or what/how to be a graphic designer and none of them comes close to going over what this book does. This is not just a must read but a must have for any graphic designer or really anyone dealing with sales and business strategy.
R**S
A Fantastic Book!
A must for all creative types in business.
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