Colgate Max White Sparkle Diamonds Toothpaste 75ml | Teeth whitening toothpaste | Shines enamel for whiter teeth | Fights cavities | Fluoride toothpaste | Purple toothpaste

Couldn’t find any expiry date for this toothpaste! Neither on the box or the tube itself! How am I suppose to know if it’s effective with its work or even safe to brush my teeth with it?

Great, as described

Good quality for money! Tastes minty. Easy to use.

It leaves my mouth feeling really fresh after brushing. It definitely gives that clean, just-brushed feeling that lasts. In terms of whitening, I’d say it’s good for maintenance, it helps keep my teeth from getting more yellow, especially if you drink coffee or tea regularly. That said, I haven’t noticed any major whitening changes. It’s a solid everyday toothpaste if you’re looking for freshness and to maintain your current shade, but maybe not the best option if you’re after a big visible whitening boost.

I initially purchased these to take travelling with me so I wouldn't inadvertently crush a tube of toothpaste causing it to involuntarily 'freshen up' the contents of my toiletry bag. I haven't yet had the opportunity to take one on a flight (thanks Covid). Pros: +Hard shell case. Squeezing it with some force doesn't result in any leak or structural compromisation. +Well priced. At £12 for 6 that works out at £2 per tube. +Actuator mechanism functions well. Cons: -There isn't too much variety in the 'flavours' you can get. -When you're getting near the end of the tube, sometimes the actuator needs a little assistance. I usually use the base of my tooth brush to push the end of the tube while depressing the actuator. Think of a push-pop, this is exactly what I'm doing (somewhat ironic!!). Bottom line: This is a great product that does the job. You'll opt for this owing to the convenience and functionality over what the toothpaste tastes like and remember kids, when it comes to brushing your teeth, it's the tooth brush that matters most!

Great value for money. Product is really good, teeth feel clean and a shade whiter after regular use. I like that this toothpaste seems to get very foamy or frothy which ever is the correct word but does leave my mouth feeling very clean. For a cheap toothpaste it is good.