---
product_id: 13863145
title: "Principles of Marketing (16th Edition)"
price: "16.99 OMR"
currency: OMR
in_stock: true
reviews_count: 13
url: https://www.desertcart.com.om/products/13863145-principles-of-marketing-16th-edition
store_origin: OM
region: Oman
---

# Principles of Marketing (16th Edition)

**Price:** 16.99 OMR
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Principles of Marketing (16th Edition)
- **How much does it cost?** 16.99 OMR with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.om](https://www.desertcart.com.om/products/13863145-principles-of-marketing-16th-edition)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
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## Description

desertcart.com: Principles of Marketing (16th Edition): 9780133795028: Kotler, Philip T., Armstrong, Gary: Books

Review: Great Purchase - I purchased this book for my daughter for a college class. It stated the book was like new. We were so over joyed when the book arrived. It was like a brand new book. There were no high lite marks in it and if I didn't know better I would have thought it was a brand new book. The cost of the book was well less than what the book would have cost brand new. My daughter was very happy with the book and I was happy with the price and the condition.
Review: This textbook is excellently written. - This textbook is excellently written. It provides a comprehensive understanding of marketing. It also includes accessible introductions to each chapter. The layout of the text is also well organized. It includes hundreds of pictures and captions and stories of major american corporations

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #1,738,678 in Books ( See Top 100 in Books ) #398 in Business Marketing #5,216 in Marketing (Books) |
| Customer Reviews | 4.3 4.3 out of 5 stars (305) |
| Dimensions  | 1.25 x 9.5 x 12 inches |
| Edition  | 16th |
| ISBN-10  | 0133795020 |
| ISBN-13  | 978-0133795028 |
| Item Weight  | 3.55 pounds |
| Language  | English |
| Print length  | 708 pages |
| Publication date  | January 9, 2015 |
| Publisher  | Pearson |

## Images

![Principles of Marketing (16th Edition) - Image 1](https://m.media-amazon.com/images/I/91PAp3GYTmL.jpg)
![Principles of Marketing (16th Edition) - Image 2](https://m.media-amazon.com/images/I/91ZHcB57nAL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great Purchase
*by R***N on May 10, 2016*

I purchased this book for my daughter for a college class. It stated the book was like new. We were so over joyed when the book arrived. It was like a brand new book. There were no high lite marks in it and if I didn't know better I would have thought it was a brand new book. The cost of the book was well less than what the book would have cost brand new. My daughter was very happy with the book and I was happy with the price and the condition.

### ⭐⭐⭐⭐⭐ This textbook is excellently written.
*by I***C on December 10, 2018*

This textbook is excellently written. It provides a comprehensive understanding of marketing. It also includes accessible introductions to each chapter. The layout of the text is also well organized. It includes hundreds of pictures and captions and stories of major american corporations

### ⭐⭐⭐⭐ The principles of Marketing has been a powerful tool in ...
*by S***A on April 23, 2016*

The principles of Marketing has been a powerful tool in my journey into the marketing profession. I found many ways to apply the concepts to my MBA assignments and growth.

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*Product available on Desertcart Oman*
*Store origin: OM*
*Last updated: 2026-03-07*