---
product_id: 33861920
title: "The Real Madrid Way: How Values Created the Most Successful Sports Team on the Planet"
price: "9.51 OMR"
currency: OMR
in_stock: true
reviews_count: 13
url: https://www.desertcart.com.om/products/33861920-the-real-madrid-way-how-values-created-the-most-successful
store_origin: OM
region: Oman
---

# The Real Madrid Way: How Values Created the Most Successful Sports Team on the Planet

**Price:** 9.51 OMR
**Availability:** ✅ In Stock

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- **What is this?** The Real Madrid Way: How Values Created the Most Successful Sports Team on the Planet
- **How much does it cost?** 9.51 OMR with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.com.om](https://www.desertcart.com.om/products/33861920-the-real-madrid-way-how-values-created-the-most-successful)

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## Description

desertcart.com: The Real Madrid Way: How Values Created the Most Successful Sports Team on the Planet: 9781942952541: Mandis, Steven G.: Books

Review: An extremely insightful and thorough analysis of the success of Real Madrid - As a big fan of European soccer, who follows Real Madrid closely on a regular basis, reading the book was a unique experience for me. I was so appreciative of the truthfulness and dedication that went into this book. It is not only about Real Madrid but also about the change that professional sports is going through, and how the sports business discipline is not only an academic/theoretical one, but is practiced in full by the greatest sports organizations on the planet. Steven Mandis dives into the complexities of running a world-scale sports organization and how it maximizes profits and realizes its full potential, but also how it is maintaining its greatest asset - not Ronaldo, but the fans and community. For any football fans and sports business enthusiasts, this book is a must read.
Review: The ultimate guide for creating a successful organizational culture - Steven Mandis has provided the ultimate sports novel for casual sports fans, and especially those interested in working in any sports organization. What I appreciated most was that the book not only greatly emphasized the importance of a clear mission statement and organizational values, but also dives into more technical aspects (financial information, social media) to provide support and evidence of these claims. The principles and different strategies outlined in this book are not only transferable to sports teams, they can also be applied to maximize the operational efficiency of any business. Mandis also provides numerous comparisons to U.S. sports teams, to help american fans understand his analysis with limited European soccer knowledge. It is no surprise that this book has received praise from some of the top sports leaders and business minds in the world. As a sports fan, I find myself constantly referencing this book and its principles when watching my favorite teams struggle on the field and especially when this leads to a lack of trust and respect with its fan-base.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #117,533 in Books ( See Top 100 in Books ) #32 in Sports Industry #64 in Soccer (Books) #1,295 in Leadership & Motivation |
| Customer Reviews | 4.5 4.5 out of 5 stars (347) |
| Dimensions  | 6 x 1 x 9 inches |
| ISBN-10  | 1942952546 |
| ISBN-13  | 978-1942952541 |
| Item Weight  | 15.4 ounces |
| Language  | English |
| Print length  | 344 pages |
| Publication date  | October 11, 2016 |
| Publisher  | BenBella Books |

## Images

![The Real Madrid Way: How Values Created the Most Successful Sports Team on the Planet - Image 1](https://m.media-amazon.com/images/I/71XkgKwkj5L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ An extremely insightful and thorough analysis of the success of Real Madrid
*by M***M on May 9, 2017*

As a big fan of European soccer, who follows Real Madrid closely on a regular basis, reading the book was a unique experience for me. I was so appreciative of the truthfulness and dedication that went into this book. It is not only about Real Madrid but also about the change that professional sports is going through, and how the sports business discipline is not only an academic/theoretical one, but is practiced in full by the greatest sports organizations on the planet. Steven Mandis dives into the complexities of running a world-scale sports organization and how it maximizes profits and realizes its full potential, but also how it is maintaining its greatest asset - not Ronaldo, but the fans and community. For any football fans and sports business enthusiasts, this book is a must read.

### ⭐⭐⭐⭐⭐ The ultimate guide for creating a successful organizational culture
*by N***A on May 2, 2017*

Steven Mandis has provided the ultimate sports novel for casual sports fans, and especially those interested in working in any sports organization. What I appreciated most was that the book not only greatly emphasized the importance of a clear mission statement and organizational values, but also dives into more technical aspects (financial information, social media) to provide support and evidence of these claims. The principles and different strategies outlined in this book are not only transferable to sports teams, they can also be applied to maximize the operational efficiency of any business. Mandis also provides numerous comparisons to U.S. sports teams, to help american fans understand his analysis with limited European soccer knowledge. It is no surprise that this book has received praise from some of the top sports leaders and business minds in the world. As a sports fan, I find myself constantly referencing this book and its principles when watching my favorite teams struggle on the field and especially when this leads to a lack of trust and respect with its fan-base.

### ⭐⭐⭐⭐ Not a bad read if you’re into the financial side of soccer.
*by E***. on June 14, 2021*

Not a bad read if you’re into the financial side of top flight football club. It’s a very good study in the finances of one of the world’s premiere sides!

## Frequently Bought Together

- The Real Madrid Way: How Values Created the Most Successful Sports Team on the Planet
- Carlo Ancelotti: Quiet Leadership: Winning Hearts, Minds and Matches
- Inverting The Pyramid

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*Last updated: 2026-02-21*