Schwarzkopf LIVE Intense Colour Caramel Copper Permanent Hair Dye 077, Long Lasting Red with Built-In Vibrancy Serum, Copper Red for up to 100% Grey Coverage

I had quite dark brown roots (with a sprinkle of grey!) And very blonde mid lengths and ends.I was dreading the product making roots stand out more/not taking at all.I shouldn't have worried!!You literally cannot tell I had any roots!The whole head is the same colour although I left it an extra 10 minutes.Gorgeous, bright, vibrant colour.Left my hair super soft too.Added a photo but it's a lot darker, you won't be disappointed!!!

I’ve tried a number of permanent copper home dyes the past few years and this has so far been the best for retaining colour. Most dyes are looking pretty washed out by week 3, but this still looks good. Colour can be bright to begin with (I’m medium blonde), but once you have washed once or twice is the perfect copper colour. I’ve been using with Aussie colour range, washing 2-3 times a week.

Beautiful colour and lasts ages before needing to freshen up

My hair is gorgeous and I would describe my hair as a mid ginger so this is perfect and it doesn't matter if your hair is a lil darker it's a beautiful dyeI get so much compliments

Product arrived box bust open the application bottle lid was broken and the contents had spilled out into the outer packaging , had just enough to use for my short hair , the product itself is fab , deep rich in colour

I have tried different shades and this one looks the most natural, it lasts pretty well too throughout hair washes. I’m a natural redhead but of a lighter shade, so I dye it darker. This product makes it thicker and shinier.

The colour washed out within about 3 washes

Looks good. It's perfect ginger colour. Thanks!