Question 1

Is this better than the Schwarzkopf keratin hair coloring kits?

Accepted Answer

I just tried a Schwarzkopf Keratin. I have been using the other until now. I prefer the Keratin, it doesn't seem to leave my hair dry. It has a good strong color, and seems to be healthier for my hair. I would say the Keratin is better, at least for my hair. I am prone to dry, brittle hair, and live in a dry climate.

Question 2

Does this work on African American hair?

Accepted Answer

I don't see why not.  It is a rich colorant that colored my hair beautifully and I have thick wavy hair.  Good luck!!

Question 3

Is this color an actual red or is it maroon as one reviewer said (and loved that it was maroon)?  i do not want any maroon or purple, just red.

Accepted Answer

I have read a lot of the questions and reviews on here about this red color being more of a purple. Seems the blame is being put on the manufacturer of the color. You can look at the back of the box and it will show natural color examples and then what the new red will look like after the dye is applied. The same scenario applies here to the different color combinations of makeup. Those boxes only give a few color examples when there is an array of natural hair colors, hence the color level number. Also, if you have very dark hair then the red can only show so much. If you seek to have a bright red color with dark hair then you will most likely need to lighten first. You also have to keep in mind what happens with the mixing colors. For example, Ash blonde sometimes looks green because it does not mix well with the original color. The color spectrum applies here so always research what you are mixing with your own color, ESPECIALLY IF YOUR HAIR IS ALREADY PREVIOUSLY DYED, because some colors if mixed together will not give you the results on the model on the front of the box. My niece tried bleaching her hair and it turned out a very bright yellow. When I went to sallys to get the stuff to help her get it back brown I chose a mid level brown but I also bought red and did 1:4 ratio with the red being the 25 percent added to the brown. This balanced out her new brown perfectly!

Question 4

Can you use this on brown hair

Accepted Answer

Schwarzkoph Color Ultime Metallic Permanent Hair Color Cream, Brushed Berry, is recommended for blonde hair. For more information, 
please reach out to our team of Licensed Professional Colorists are available Monday -Friday from 9 AM -6 PM ET at 800-234-4672 for a free consultation.

Schwarzkopf Color Ultime Hair Color Cream, 5.84 Chocolate Copper (Packaging May Vary)

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