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🌟 Own your curls, own the room — fierce hold meets fresh nature!
AG Care Liquid Effects Extra-Firm Styling Lotion is a lightweight, silicone-free curl enhancer designed for medium to thick curly and wavy hair. Powered by a plant-based curl creating complex with rice amino acids and botanical extracts, it delivers an extra-firm, non-sticky hold while deeply hydrating and controlling frizz. This vegan, cruelty-free formula smooths and defines curls with a glossy, natural wet look, all without sulfates, parabens, or gluten—perfect for professionals who demand performance and clean beauty in one bottle.












| ASIN | B0B8GTKXNC |
| Best Sellers Rank | #19,554 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #250 in Hair Styling Gels |
| Brand Name | AG Care |
| Customer Reviews | 4.5 out of 5 stars 815 Reviews |
| Hair Type | Coarse, Thick, Wavy, Curly |
| Item Form | Lotion |
| Item Volume | 237 ml |
| Liquid Volume | 8 fluid ounces |
| Manufacturer | AG Hair |
| Material Type Free | Cruelty Free, Sulfate Free |
| Number of Items | 1 |
| Product Benefits | Smooths, nourishes, and protects to improve elasticity and prevent breakage for glossy, defined curls. Product Benefits Smooths, nourishes, and protects to improve elasticity and prevent breakage for glossy, defined curls. See more |
| Scent | New collection |
| Scent Name | New collection |
| UPC | 625336002247 |
| Unit Count | 8 Ounce |
| Warranty Description | No |
R**C
Good stuff for wild curls
I purchased this based on seeing a curly hair stylist on IG using it on big coarse curly haired girls like myself and it works really well. Not sticky or crunchy, just a really good natural controlled hold. Glad I tried it, would buy again.
J**A
Fantastic Products
The only product line my curly-haired daughter uses. Works great and worth the price! This is our third time purchasing. The mousse is fantastic for curly girls too.
S**E
Works good for fine frizzy hair.
At first, I applied this product to sections of my hair, and dried it, but it seemed crunchy, and looked weighted down. I didn’t think I would like it, but after it was completely dry, I combed it out, and it looked really good.
D**A
BUY IT ASAP
Great product! The consistency is 10/10. It really helps with the frizz. I recommend to everyone.
F**N
Review
Muy bueno productos, a bueno precios y llegaron rápido 🥰
M**5
Better things out there
I think this is a great product, but its very light weight. So if you know your hairs porosity and you know that it flourishes more with thicker styling lotions (like mine), you should probably skip this. Although i would like for them to come up with a creamer & thicker version of this i would love to try it out. Does leave a great shine and does stop frizz but the hold is not there for me (even when paired with stronger gels) could just be my hair type tho…
P**S
Good
Feels light, moisturizing with good hold.
D**R
Amazing
Great for mixed hair, keeps the moisture in curls while keeping hair soft
N**M
A staple strong hold gel
Don't be fooled by the name of this product. It is one of the best strong hold gels out there and is one of my absolute favourites. It applies smoothly, and can be applied after brush styling or brushed through using a styling brush. Once applied, this gel keeps my curls defined in high humidity or even in snowy winter weather. It has become a staple styling product and works well with the AG Fast Food Leave-In and the AG Recoil Curl Activator.
S**A
My favourite gel
Still my favourite gel I've ever used - really nice, smooth consistency that adds great hold and definition to my curls. Easy to scrunch out, leaving hair soft and shiny with no sticky residue or feeling of buildup. Usually I can just re-activate it with a little water each day to refresh my hair.
A**D
Great hold
This is a nice strong-hold gel! My hair is wavy/curly and tends to lose its volume and curl without help. I use this on wet hair, rake it through all over and then use a towel to scrunch and squeeze the excess water. I let my hair air dry and then scrunch out the crunch, and i love the results.
C**N
Je recommande
Très bon produit. Mes cheveux sont beaux
J**N
For a medium hold, it makes hair really crunchy and doesn't last more than a day.
untrue to product description, at least for my hair type. It dries white in my hair and makes my hair crunchy
Trustpilot
3 weeks ago
2 weeks ago