

🐾 Elevate your pet’s smile game with vet-trusted freshness!
Virbac C.E.T. Enzymatic Toothpaste is a vet-recommended, enzymatic dental care solution designed for dogs and cats. Featuring a unique dual enzyme system, it effectively reduces plaque and tartar buildup while freshening breath. Its poultry flavor makes brushing enjoyable for pets, and its non-foaming, safe-to-swallow formula ensures worry-free daily use. Made in the USA and suitable for all life stages, it’s the #1 choice for professional-grade at-home pet dental care.




| ASIN | B00RZDXA7K |
| ASIN | B00RZDXA7K |
| Age Range Description | All Life Stages |
| Best Sellers Rank | #45 in Pet Supplies ( See Top 100 in Pet Supplies ) #1 in Dog Toothpaste |
| Brand Name | Virbac |
| Color | White, Blue |
| Customer Reviews | 4.6 4.6 out of 5 stars (39,193) |
| Date First Available | March 20, 2007 |
| Date First Available | March 20, 2007 |
| Directions | Read label before use |
| Is Discontinued By Manufacturer | No |
| Item Dimensions LxWxH | 2 x 1.5 x 6.5 inches |
| Item Package Dimensions L x W x H | 6.73 x 1.85 x 1.34 inches |
| Item Weight | 0.2 Pounds |
| Item model number | CET101 |
| Item model number | CET101 |
| Language | English |
| Language | English |
| Manufacturer | Virbac |
| Manufacturer | Virbac |
| Model Name | Virbac CET Toothpaste Poultry |
| Number of Items | 1 |
| Product Dimensions | 2 x 1.5 x 6.5 inches; 3.2 ounces |
| Size | 2.5 Ounce (Pack of 1) |
| Specific Uses for Product | Teeth |
| Style | Poultry Flavor |
| Target Audience Keyword | dogs |
A**R
Best Dog Toothpaste
I’ve been using this dog toothpaste for 2 years now on my two Yorkie Poos, and I’m honestly so impressed with the results! It was originally recommended by our vet, so I felt confident giving it a try, and it definitely lives up to the hype. Both of my pups actually enjoy the taste, which makes brushing their teeth so much easier. I’ve noticed such a big difference in their breath — it smells clean and fresh instead of that usual “dog breath” smell. We like the vanilla mint! What I really love is how well it’s helped with tartar buildup. Their teeth look so much whiter and healthier, and their gums look great too. Even friends and family have commented on how good their teeth look! I feel like I’m doing something really beneficial for their long-term dental health. Overall, highly recommend this toothpaste to any dog owner! 🐶🦷✨
C**M
It really works!
I was very skeptical of this toothpaste for my dogs until my vet recommended it and gave me 2 samples. Its easy to use, my dogs love the taste and best of all, it really removes the plaques and tartar buildup . I will say the texture and consistency threw me off since i am normally use to white/blue toothpaste. Was not expecting it to be brown. Overall my dogs love it and it keeps their breath smelling good.
B**E
This works and the dogs love it.
Since I have been using this on my dogs' teeth (at least two years), there is no tartar build-up. I brush their teeth every night before bed and they look forward to it. They apparently love the flavor and the vanilla mint is not offensive (I tried the chicken flavor for them previously and they liked that too, but I got sick of the smell. My dogs are 15 pounds and less -- I use an infant toothbrush as it's nice and small for their tiny mouths.
C**Y
Good product- Easy to use
I recently started using this Dental Care Toothpaste in the poultry flavor with my dog, and so far it’s been a great experience. My dog is still getting used to having his teeth brushed, but he seems to really like the taste, which makes the process easier. I also love that it’s safe for pets to swallow—no rinsing needed. It’s a great choice for introducing a dental care routine at home!
P**A
Good stuff, readily accepted by my dogs
I've been using this on my dogs for the last 20+ years and none of the three of them have ever refused it. Let's face it, brushing teeth is not an activity that dogs generally embrace, but they tolerate it, and it's easy to get them to, letting them start, as puppies, lick a little out of the tube. This bright, white vanilla peppermint paste seems to be a big hit. The only downside to this container is that it gets kind of curmudgeonly when you get near the end. Its metal structure undoubtedly keeps the product fresh, but it gets very hard to manipulate near the end. I'm sure I've left a fair amount of unused product in there over the years because I couldn't get to it. Still, my dogs always seem a little happier with clean, vanilla, mint flavored mouths. And a good price, here on Amazon.
L**L
Noticeable improvement in breath and plaque control
This toothpaste works as advertised. Breath improvement is obvious within a short period of consistent use, and plaque buildup is reduced compared to standard pet toothpastes. The enzymatic formula actually breaks down residue instead of masking odor. Texture is easy to apply and spreads well on a brush or finger. Dogs tolerate the flavor without resistance, which matters more than anything else for compliance. No excessive foaming, no mess. This is a functional dental product, not a gimmick. If you’re trying to maintain oral health between professional cleanings, this does real work rather than pretending to.
M**E
This is one, research and look no further!
Great all I needed. I did my own research and my dogs teeth are whiter and more healthy. Plaque was removed. Yes you can attempt to see if your dog lets you brush his teeth and try to slowly train them to let you but after months of my dog saying no I bought some treats with grooves and put a bit of this toothpaste on it. Messy a bit in the tip due to the texture but it’s healthy, fresh, and easy to use. Effective and saved me $800 from a vet who said he needed a teeth cleaning. Next time I went to vet they asked if I was cheating on them and went to a different vet. This is all your doggies need just watch their teeth clean themselves but still have your vet verify. My dog now has his pearly whites back. Give your dog chew treats I used dentastix and put a thin small line of tooth paste in 1 or 2 of the grooves. 1 daily for a month and you’ll be amazed. Thanks for the high quality product toothpaste for my dog guys!
C**T
Didn't work for our raw fed doggos
Well, I feel stupid trying to brush my dog's teeth. I also can't stand the licking and smacking sounds. So I left it to the hubby, he's much more patient than I am. Our dogs are raw fed so they only get raw bones to crunch on for plaque and tartar removal (as opposed to kibble scraping their teeth at every meal) so I assume that may be a contributor to their buildup. I have upped their bone chewing so maybe we won't need to brush their teeth as often. Hubby worked on their teeth diligently until the toothpaste ran out (once every other day). We didn't see much of a difference in breath odor, and their teeth pretty much looked the same. The only difference was the time taken out of the day to perform such a silly feeling task. Therefore, I can't necessarily vouch for the efficacy of this product. It was sort of easy to use, corgis like anything they can consume. Tooth cleanliness didn't seem to change much. Maybe this is more for dogs that eat a lot of kibble and therefore have extra buildup? Not sure. I'll be exploring gut biome next.
A**U
驚く程歯磨きが好きになるって聞いてましたが、ウチの子は嫌いなままです。残念です。
R**N
El producto ha llegado en buen estado. Mi epagneul bretón tenía problemas de limpieza de boca que han sido resueltos con esta pasta. Recomendaría usarla con cepillo eléctrico muy suave (uno barato) o con uno para bebés que mi perro tolera sin problemas. El perro se acostumbra porque le gusta su sabor. Ahora tiene la dentadura blanca y ya no ha habido que hacerle más extracciones de dientes.
K**R
Our kittens absolutely love this toothpaste. Brushing is much easier now because they really enjoy the taste. Since we’ve been using it almost every day, the bad breath from their little mouths is completely gone.
T**A
I bought this toothpaste to use on both my 6-year-old dog and my 6.5-year-old cat. A few months ago, we had to extract two of my cat’s teeth, and during the procedure, they also cleaned off a lot of tartar. That experience made us realize how easily dental issues can sneak up on pets and how important it is to brush regularly. Since then, we’ve started brushing both of their teeth with this toothpaste. After just about a week of use, I’ve already noticed a visible reduction in tartar on my dog’s teeth, and I’m really happy with the results so far. The pets don’t seem to mind the taste either, which helps a lot. Definitely recommend it if you’re looking for a single product to use for both cats and dogs, and want to stay on top of their dental health before things get serious!
M**E
Fantastic! Our Toy Poodle LOVES having her teeth brushed due to the delicious Vanilla-Mint taste. So relieved that we didn't need to pick a meat-scented one
Trustpilot
3 weeks ago
2 months ago