Amazon Fresh Organic Fair Trade Sumatra Ground Coffee, Dark Roast, 12 Ounce

This coffee has a wonderful flavor. I like rich, bold, coffee and this is it. I tried it because of the low price; tastes expensive.

Great coffee at a great price. I try to buy organic and this fir the budget.

This was actually surprisingly pretty good for the price. I overlooked this because of the price, PLUS the fact that the last time I tried a cheaper Amazon brand ground coffee. It was so disgusting, that I ended up throwing the entire bag away the same day I got it. It was THAT bad. It tasted like woodchips mixed with cardboard. Tasted nothing like coffee.This one is supposed to be certified organic non-Gmo. Compared to the other. Which is what I tend to stick with most of the time as it just simply tastes better.I simply could not afford any more of my previous coffee grounds. Things are extremely tight. So I looked at this and the ratings. Generally I go for basic medium roast. However I do like Sumatra, and though Sumatra is generally listed under dark roast, I've had Sumatra listed under medium roast.Seeing that the medium had acidity to it, and it was described as tart. That is a huge No-No for my taste. As I prefer deeper, richer, and more chocolatey undertones to my coffee. I hate fruity acidic coffee.Sumatra is supposed to have that. So even though I generally do not get dark coffee in fear of it just tasting like burnt ash. I went with it.I will say this, if Amazon doesn't price gouge me in the future. And suddenly Jack the price up to like $14, like someone else said they did to them ( it's already increased a dollar in less than 24 hours after buying it) .Then I will return and stick to this until I have more money to afford a higher quality one.However this one is acceptable. It does have a mild chocolatey like undertone to it. But it's not as strong and rich as some that I've had before that were more expensive. But it's good enough to satisfy me. It has an acceptable bitterness to it, maybe a little bit more than I would prefer. But again it's acceptable. I like a mild amount of bitterness as it helps with the illusion of a type of dark chocolate flavor.I agree with someone else, that you might need to add a little extra more depending on your taste to get the flavor you want. The Best Brands that I had required much less and were very concentrated. So if you want to make sure you have enough flavor. Make sure you add extra, more than your default higher quality one.I do get the complaint about packaging. Mine came with some grounds that had escaped out of the bag. Via the little hole in the front. It also just opened up really weird and was a struggle. I had to end up cutting it open and then being creative with it to close it back. Thankfully mine did not taste stale. But I will take the measures that I need to to keep air from getting to it and ruining it.Again amazon, if you do not Jack the price up. I will stick to this brand for right now as an affordable brand of coffee. Because Lord knows I cannot afford to spend 15$ to $24 a bag for coffee anymore. However I can afford $6.

Really good. Tastes just like the Starbucks Sumatra if not better in my opinion. Great dark roast and a great price.

Came across this Amazon branded coffee and had to try it. $6.99 for a 12 ounce bag, with a great nose and a deep smoky flavor - what a great value. This is pre-ground coffee (coarse grind) that is just perfect for a French Press or a Drip. But like they say, there is no free lunch and that's true here as well.The packaging for the coffee is beyond terrible! It comes with a twist tie that you're supposed to use to help seal the bag. This was the first thing to fail - as I'm unrolling the top. In the trash it goes. Next, the bag is heat-sealed, which is a great idea when its done right. You guessed it, not done right. I did my best and tried to slowly separate the bag, but it still tore thru the inner bag. Whatever you do, open this slowly or you will be cleaning coffee grounds off your kitchen floor.Short Version: Coffee tastes great, is pretty Cheap and the packaging SUCKS. LOL.

Amazon comes through again! Good tasting coffee and organic to boot. No pesticides, fair trade, it's a win, win.

The flavor is wonderful for a dark roast. Not bitter or burnt, just good deep coffee flavor and low acidity which is a bonus for my stomach. A great breakfast cup of joe!

I prefer to grind my own coffee, but I wanted some coffee for those mornings when I was in a hurry. I also happen to really like Peruvian coffee. I decided to try this and have been very pleased with it. It has a smooth, not bitter taste. It also has a really nice aroma.